Yahoo always down growth

18 months after his arrival at the head of the group, Marissa Mayer has still failed to stop the erosion of revenues Yahoo!. In the fourth quarter, sales portal, excluding traffic acquisition costs (revenue paid to advertising partners) fell 2% to $ 1.2 billion, which is however in line with expectations.

 The sales display (banner, video ...), an area where the group has always been number one, fell 6% to $ 491 million.

Revenue from ads associated with Internet searches, they increased by 8% to $ 461 million.

Its net profit reached 348.2 million dollars, or 33 cents per share, against 272.3 million dollars, or 23 cents per share, a year earlier. Excluding items, earnings rose to 46 cents per share, 7 cents better than the consensus FactSet.

About prospects, the group expects a turnover, traffic acquisition costs, of between 1.06 and 1.10 billion for the quarter. The midpoint would represent an increase of less than 1% over a year.

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